Team Mindful has an exclusive chat with Erica Robin, the first Miss Universe Pakistan, as she delves into her historic journey, representing her nation, and blazing trails for women everywhere.
Q1. What’s Erica Robin like at home? Tell us about your childhood and family.
I was the fun-loving, loud child in our family. My parents always said I brought in energy and laughter into our home. With two older sisters and a younger brother, there was never a dull moment. I had a very happy childhood.
Q2. Growing up, did you want to become a model or was it purely by chance?
Growing up, I’d often stand in front of the mirror and pose for my family, pretending to be a model. At the time, it was just a playful activity and childhood fantasy – definitely not a serious aspiration. It wasn’t until later, when I started participating in actual photoshoots, that I discovered my passion for modeling. Transitioning from a corporate lifestyle to the fashion industry was a significant change, but I embraced it wholeheartedly and found joy in every aspect of it. Looking back, I believe that my early inclination towards modeling was a natural part of who I am, and I have no regrets about pursuing this path. It feels like it was meant to be.
Q3. While pursuing your career, was there adequate support available to you, or did you encounter obstacles due to societal pressures?
Transitioning from a stable job to a career in fashion, which doesn’t follow the typical 9-to-5 schedule and isn’t a permanent position, was a bit intimidating for me. I wasn’t sure if I would consistently find work in the fashion industry, which also brought financial pressures. Although there were no societal pressures influencing my decision to pursue modeling, the financial aspect weighed heavily on me.
To mitigate this risk, I continued working my old job while pursuing modeling for a year. This allowed me to assess if I could secure enough work in the modeling field before fully committing to it. Fortunately, this strategy worked out well, and I was able to navigate the challenges and establish myself in the fashion industry.
Q4. How did the opportunity to participate in the Miss Universe pageant come about for you?
The opportunity to participate in the Miss Universe pageant came about unexpectedly for me. I had always been fascinated by Miss Universe and other renowned pageants, but I never imagined that Pakistan or I would be part of it. When I first heard the news, I thought it was fake, so I randomly applied, thinking there was no harm in giving it a try. To my surprise, it turned out to be real. The journey to becoming a part of Miss Universe was long and challenging, but I embraced it because I believed it was meant to be.
Q5. What did the training process for the pageant look like? We’re so excited to learn about your journey and what kept you determined throughout.
The training process for the pageant was remarkably intense and enlightening. It was frequently likened to preparing for the Olympics, and I didn’t grasp the significance until I immersed myself in the process. It proved to be the most transformative period of my life, with so many profound lessons. The training sessions and teachings facilitated my growth into a more refined version of myself, both in my professional and personal capacities. They were centered on unlocking my potential, allowing me to recognize my own strengths and capabilities, not only for my benefit but also for the betterment of those around me.
Q6. How did making history as the first Miss Universe Pakistan feel like?
As the first Miss Universe Pakistan, making history still feels like a magical experience to me. However, beyond the personal achievement, I feel an overwhelming sense of gratitude. I’m thankful for the chance to pave the way for other Pakistani women, offering them a platform designed for and operated by women. This milestone provides a new perspective in Pakistan, highlighting opportunities and platforms for advocating for our future and rights, not only within our country but also on a global scale.
Q7. Alongside all the love your fans sent your way, there was also some backlash regarding your participation in the pageant. How did you cope with that?
Navigating backlash alongside the love and support from my fans was a challenging experience indeed. I knew that making history is never easy, and there would be obstacles along the way. Initially, the backlash did disappoint me, as my intentions were sincere and aimed at promoting something positive. However, my team played a crucial role in keeping me motivated and focused on the brighter side. They encouraged me to give my best despite the negativity and assured me that the tables would eventually turn. True to their words, things did turn around, reinforcing my belief that where there’s a will, there’s always a way.
Q8. Not only did you make history by being the first Pakistani to participate in the Miss Universe pageant, but you also made history as someone who endorsed more inclusivity and relaxation of rules, particularly in terms of attire. How did you manage that?
I approached the challenge of advocating for more inclusivity and relaxed rules, especially regarding attire, with a profound understanding of the potential backlash and societal norms. I was mindful of the stereotypes associated with beauty pageants and the expectations to uphold traditional norms and cultural values. Despite my personal choices and preferences, I made a conscious decision to prioritize representing the majority of my country and its cultural expectations. This was crucial to ensure acceptance and pave the way for future participation by all minorities and majorities alike.
Q9. Your selection of outfits for the pageant received a lot of praise. Share the significance of each outfit to you and which one was your personal favourite.
The significance of each outfit in the pageant held deep personal meaning for me. The cultural outfits, designed by “Khaadi” and named “Pehchaan,” meaning identity, paid homage to all four provinces of Pakistan. They beautifully showcased the diversity and richness of our country. The choice of the color pink was particularly special as it symbolized my mother, a breast cancer survivor, giving a heartfelt story to the attire that resonated with many.
As for the final gown, designed by Amato and named “The One,” it carried a significant narrative. Being the first Miss Universe Pakistan and coming from a minority background, the name and design held symbolic importance. The colour white, taken from our flag, represented minorities, adding another layer of depth and meaning to the ensemble.
Each outfit had a unique background symbolism, but if I had to choose a personal favourite, it would be the “Pehchaan” cultural outfits due to their representation of Pakistan’s unity in diversity and the tribute to my mother’s journey.
Q10. Tell us about your humanitarian efforts as part of the Red Cross Family and how you see yourself using this platform in the future.
I’m grateful to the Philippines for welcoming me into the Red Cross family, where I’ve been involved in humanitarian assistance and various projects. This opportunity has not only allowed me to contribute meaningfully, but has also opened doors for me to participate in other impactful initiatives. My journey with the Red Cross is not just tied to my title; I see it as a lifelong commitment to serving people in any way possible. Moving forward, I’m eager to be part of initiatives where I can contribute to the betterment of women, children, and our country. I’m actively involved in women empowerment efforts and excited about the numerous opportunities that lie ahead. Whether it’s through humanitarian work, women empowerment programs, or any other meaningful endeavour, I’m ready to use my voice, heart, and mind to make a positive impact. There’s a lot to look forward to, and I’m enthusiastic about embracing these upcoming challenges and opportunities.
Q11. What advice would you give to girls who want to partake in international beauty pageants?
My advice to girls aspiring to participate in international beauty pageants would be to follow your dreams and identify your advocacy—the cause that truly resonates with you. This advocacy gives you a voice and a platform to drive meaningful change and witness tangible results. Use this opportunity effectively, focusing on yourself and maintaining a determined mindset. Keep your head held high, stay focused, and I assure you, success will follow.
Q12. What does the future look like for you?
I believe in allowing the universe to guide me. While we set our goals and work diligently towards them, ultimately, the universe directs us to where we belong. I trust in this process, along with my dedication and hard work, to shape my path ahead. That’s my plan and approach moving forward.
Coordinated by: Durrah Aman
Producer: Josh Yugen
Publicity: Yugen PR
Creative Director and Style Director: Ian Borromeo
Special thanks: Miss Universe Pakistan, Miss Universe Skincare, El Salvador Government and National Palace of El Salvador
