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In 2021, when Zahir Jaffer brutally killed Noor Mukaddam, his violent act became a symbol of the rot that is deeply penetrated into Pakistani society. Beyond that, it also shed light on the unregulated mental health industry in Pakistan. Jaffer was a certified therapist working with Therapy Works, an organization that’s been providing diplomas since 2007 to anyone who completes their short courses. As mental health awareness increased in Pakistan over the last half decade, it’s relied heavily on social media and the voices of young influencers to do so. This has meant a decrease in stigma around mental illnesses as therapy has become more…

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Durrah Aman meets the iconic stylist, Tariq Amin, for a tête-à-tête at his salon in Avari Hotel, Lahore – a space buzzing with life and character. It was a bright, sunny day in Lahore, when my team and I made our way to Tariq Amin’s salon. The space has an alluring pull. Brimming with character, it’s a true representation of the iconic stylist’s appeal; this is where the magic happens, yet it’s warm and inviting. Soon, we were greeted by the man himself, Tariq Amin welcomed us with the warmest of smiles. His aura and presence are larger than life,…

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With rising inflation, unmanageable electricity bills and political unrest, increasing uncertainty continuesto loom over us Pakistanis. It’s becoming difficult to stay hopeful, but it’s in times like these that wemustn’t forget the power of faith and determination. It’s truly a blessing to be living in our own, freecountry; a blessing not to be taken for granted. We should do whatever we can in our individualcapacities for the wellbeing of our homeland and face these hardships with courage.There’s dire need for us to stand united, in particular, against injustice and intolerance of any kind. Ourteam strongly condemns the violence targeting the…

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Updated with the addition of three limited edition perfumes inspire by the sea, Insignia fragrances will keep you feeling fresh and luxe through these warm months. Each scent has a unique note; Crius Elysian is a crisp, aquatic fragrance, Crius Galore is complex and sensual, while Crius Electric Prussian is bold and daring. Perfect Fit Dramatic silhouettes, intricate embroidery and a mastery of color are what make Ahmad’s bridal & fashion lounge stand out from the rest. Shop now in studio & online @ www.ahmadsofficial.com Pickled With Love Craving the perfect crunch? Try Yasir Achar’s homemade pickles! Made with love and packed with flavor, this will…

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hassan riaz hosted a National Independence Day conceptual show titled, ‘Har Rang Ki Pehchan Hum Sab Ka Pakistan.’ Top artists and designers from the country came together to showcase their craft at what was a sold-out event.

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Friends and family got together to celebratenazia nazir’s extraordinary win as the GlobalHSSe Retailer of the Year 2022 at Shell’sGlobal awards. The beautiful event was full ofwarmth and joy.

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Japanese restaurant, Sakura, opened its doors to the vibrant DHA area, promising to keep up with its unmatched dining experience. The event was hosted by Frieha altaf with prominent celebrities in attendance.

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